Bookmark and Share

Make a Pledge

by Morgan on March 10, 2007

If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!

A long time ago my company rolled out what we call our "Customer Service Pledge".  It’s a 10-point pledge that outlines what we, as a company pledge to do to earn, keep and re-earn our customers’ business and – more importantly – trust.

Now, more than ever, your customer needs to trust you.  There is wide-spread turmoil in the market and its getting a ton of coverage in the media (rightly so) and it makes people uneasy, nervous and unsure.  You need to build confidence in your customers that you have the ability to navigate them through this perilous time.  Prove you can still help. 

This is a time when you can build customers and relationships for life with the people you help.  You can use this tough time to cement your customer base and set yourself up for a prosperous career helping people manage their home.

Make a pledge now – to yourself, to your customers – that you will provide a remarkable experience that will deliver an exceptional service and product. 

To help get you started here is a copy of my company’s pledge.  Please note it is copyright protected by my company – so while you are free to learn from it and use some similar elements please do not reproduce it in part or in its entirety anywhere, especially for commercial use.

Our Service Pledge to You

We say what we do. We do what we say. This is the core of our personal and corporate integrity; our most treasured asset. Integrity provides the comfort you demand and deserve. Comfortable clients are what we strive for â?? each and every time. It is that simple; it is that valuable and everyone here lives it.

Our Loan Consultantâ??s Pledge

  1. I will do everything in my power to make you comfortable throughout the process
  2. I will listen to and understand your needs
  3. I will earn your business and trust by being honest
  4. I will always work with your best interests in mind
  5. I will explain the loan process and answer your questions in clear terms
  6. I will be in constant contact with you â?? a minimum of 3 times per week
  7. I will return your voicemails and emails within 24 hours
  8. You will have my cell phone number and can reach me 24 hours a day, 7 days a week
  9. I will be available by phone during your signing to answer any last-minute questions
  10. After your signing my superior will call and ask you to evaluate my service

Last 3 posts by Morgan

Related posts:

  1. Customer Service
  2. The Countrywide Pledge – for those interested
  3. Even if you’re an honest mortgage broker, you’re still a mortgage broker
  4. A brief history of your Blown Mortgage Scribe, Part 3
  5. Monday Blame Game: Mortgage Lead Scumbags

blog comments powered by Disqus

Previous post: The Trickle-Down Could Get Ugly

Next post: Trickle Down, Now Trickle Up